Excellent Packaging Ideas For Your Cannabis Products
With the marijuana market gaining popularity and international attention, cannabis packaging is becoming a crucial topic. People anticipate the number of these businesses and customers to increase as support for marijuana reaches new heights. Because of this, consumers and packaging firms are pretty excited about the future of designer marijuana packaging.
By 2024, business people expect the worldwide cannabis market to be worth $1.6 billion, according to forecasts. Therefore, these brands must prepare for the supply problems that this exponential expansion would bring. Additionally, cannabis packaging businesses need to prepare for shifting industry rules.
As the sector develops, marijuana firms anticipate other novel trends to emerge, just as in any other industry. Cannabis packaging trends must therefore be followed by businesses to stay current and compete in the market.
Additionally, tiny integrated cannabis manufacturers must struggle to keep up with the changes because the best cannabis firms will most likely profit from the new regulations. You can position yourself for the expanding business by staying current with the most popular cannabis packaging trends.
If you collaborate with cannabis businesses, you’ll need to embrace a modern interpretation and avoid using outdated strategies that imply other unfavorable things. As with every logo and marketing design, you should consider your target demographic.
Here are five branding and packaging trends related to cannabis to watch out for.
Mono-material packaging is the answer to more environmentally friendly marijuana packaging as the industry and consumer demand expand globally. These components eliminate the requirement for segregation and the dangers of contaminating a recycling stream. It indicates that it’s making it simpler to attain recyclability. However, there are some restraints to using mono-materials in other sectors.
It is primarily because it cannot produce high-protection barriers as effectively as multilayer films. Because of this, brands are limited to employing mono-material on limited moisture products, which is ideal for cannabis products. Companies may want to think about adding this substance to their marijuana-infused candies, sweets, or pulp products.
2. Mylar Bags
Mylar bags are a crucial component of marijuana packaging. The secret to efficient and legal packing, whether you’re a marijuana farmer, grower, or breeder, is understanding how to use mylar bags. Although there are many different variations of cannabis packaging, the mylar bag is one of the most common options.
Aluminum foil is bonded with a thin polyester film to create mylar bags. This combination makes these incredibly resistant to light, oxygen, and moisture. Mylar bags are, therefore, great for maintaining the freshness of cannabis goods. When preserved adequately in mylar pouches, products can survive almost two years without losing their potency.
The majority of cannabis products have a strong fragrance, and if you’ve ever tried to store them, you know how challenging it can be to locate a container that would effectively block the smell. At least part of the aroma will likely escape even if you use standard plastic storage. On the other hand, producers of mylar bags make them entirely odor-proof. These packagings, made of a thin layer of metalized polyester, produce an airtight seal that stops even the strongest scents from escaping.
Mylar bags are an excellent choice for storing and transporting cannabis goods because they are robust and impact-resistant. By selecting this strong, adaptable packaging choice, you can preserve the integrity of your goods.
3. Extraordinary New Designs
Innovation is still alive in the cannabis industry, despite the trend toward minimalist packaging that many businesses follow. Marijuana brands may create outstanding new designs by combining bold and modern concepts.
Other methods of cannabis consumption are growing in popularity daily because marijuana use is on the rise. For many people, cannabis-infused edibles like cookies and candy rank among the best alternatives to smoking marijuana. However, to keep their products fresh, cannabis producers must adopt daring new packaging for customized edibles.
For this reason, marijuana brands are developing creative designer product packaging options. Marijuana businesses must choose to package to preserve the edibles’ potency and shape. It has caused the cannabis sector to adhere to creative alternatives instead of traditional ones.
From tin cans to personalized mylar bags, these cutting-edge packaging goods are excellent options for cannabis edibles. They assist in elongating the life of the products in stores in addition to preventing the edibles from compromising their flavor, potency, or shape.
4. Plantable Receptacles
This packaging material is possibly the most innovative in recent memory. Incorporating plant seeds inside paper packaging is undoubtedly a brilliant idea, but it also restricts the use of marijuana packaging to a small number of products.
Post-consumer materials impregnated with seeds are used to create zero-waste plantable packaging. Utilizing these items will demonstrate your dedication to the environment and advance business sustainability.
Customers may produce things they will genuinely fancy, like flowers, herbs, or vegetables, since they can plant the packaging instead of throwing it away. It is a novel method to enhance the value of your items while choosing the green route.
5. Edible Packaging
Global awareness of plastic trash is rising. As a result, many other businesses will start to adopt this trend and employ it within a few years. Wrappers, bottles, droplet containers, and other commonly seen things that end up as litter connect to the marijuana industry.
People create films and packaging materials from milk protein, flour, or even seaweed. While some containers aren’t actually “edible” or tasty, they nevertheless contribute to a decrease in the amount of plastic in the environment.
The edible marijuana packaging is advised to employ primarily wrappers and barrier films. The development of more advanced edible packaging gives businesses optimism for a better future in this area.
The Bottom Line
There is a significant increase in the legalization of cannabis worldwide. As a result, entrepreneurs in this industry must stay current with market developments to position themselves successfully. In addition, keeping up with packaging trends is essential for businesses operating in the field because it plays a significant role in any marketing campaign.
Fortunately, cannabis businesses may choose from a wide range of creative packaging alternatives. Nevertheless, success in such a cutthroat economic environment depends on staying ahead of the curve because policies and regulations within the industry are constantly changing.
article written by: Alfie